Meet Arbor. A Venice, California based skate/snowboard company taking responsibility for the impact their products have on the environment.
Arbor was founded to design products around the goal of replacing as many environmentally harmful materials as possible, with functional, ecologically based alternatives. ECO runs in their blood. Their committed to supporting other groups that work to protect the world, they donate profits to these organisations and even have an ECO retail/office space.
Their collaboation with artists rock too. Visit: http://www.arborcollective.com